July 24, 2026 · Rebecca Hoeft
21 AI Mistakes Companies Keep Making

"It's the Wild West as companies determine where to incorporate AI and how to do it effectively. Trial and error have consequences... There's a reason that the MIT statistic shows 95 percent of organizations getting zero return on their generative AI use."
Faulty AI implementations can impact profitability, customer service, and employee adoption. In this Inc. Leadership Forum roundup, members — including Morris Hoeft Group's CEO, Rebecca Hoeft — share the blind spots to avoid when implementing your AI programs, from treating AI as a cost-cutting line item to skipping the human-guided approach.
Read the full article on Inc.com.